You only have until 21st February to nominate a talented marketer for the 2014 Scholarship Programme!
Nominations are now open for The Marketing Academy’s 2014 Scholarship Programme. Each year 30 of the UK’s most talented rising stars in marketing, advertising and communications are awarded a free Scholarship where they are mentored by the UK’s most high profile CEO’s, CMO’s, Marketing experts, Agency Presidents and Entrepreneurs. You’ll be mixing with the likes of Amanda Mackenzie – CMO at Aviva, Moray MacLennan – Worldwide CEO at M&C Saatchi and Sarah Warby – Marketing Director at Sainsbury’s.
Read what the Alumni say about it
Find out more about The Scholarship and how to nominate here.
Nominations close on Friday 21st February 2014.
Scholarship Boot Camp
The final Boot Camp for the 2013 Scholarship cohort took place last week at CIM’s Moor Hall Conference Centre in Cookham.
It was a brilliant experience all down to the skills (and generosity) of the Boot Camp guest speakers. Enormous thanks go to …
Russ Lidstone – CEO of Havas Worldwide
Major General Arthur Denaro
David Pearl – Founder of The Pearl Group
Marc Lewis – Dean of School of Communication Arts
Simon Biltcliffe – Managing Director of Webmart
Liam Black – Founder of The Wave Length
Kristof Fahy – CMO of William Hill
Tom Rippin – Founder of On Purpose
Oli Barrett – Founder of Cospa
Fellowship Update
Our CMO Fellows are continuing to enjoy their journey thanks to their Mentors, Coaches and the masterclasses delivered by McKinsey & Company.
Some of the Fellows will be talking about the journey into the board room and sharing some of their learning at the ISBA Annual Conference on Wednesday 12th March 2014 at the Kia Oval. You can also join some of the UK’s most senior advertisers, agencies and media houses as they discuss key issues such as mobile marketing, branded content and much more! http://isba.org.uk/events/2014-annual-conference
Merlin Lectures
All of our Merlin Lecture events are now accredited by The CPD Standards Office, who provide independent CPD accreditation for training courses, coaching and events.
There are some great free learning opportunities coming up that may be of interest to you or members of your team:
19th February 2014– Jeremy Gilley from Peace One Day talks about his journey from filmmaker to global peacemaker and how he’s working with the biggest companies in the world to make 21st September an International Day of Peace. For your free ticket click here.
12th March 2014 – Paul Berney, CEO and Founder of mCordis, is talking about ‘Brand lessons in the decade of mobile marketing’. For more details click here.
Check out our website for more information on the events and how to get your free ticket https://themarketingacademy.org/uk/events
News and Events
The Digital Marketing Show’s Content Masterclass is on 2nd May at Ravensbourne College. We’ve negotiated a £50 discount for The Marketing Academy Community. Use the code MAMEMBER when booking. http://digitalmarketingshow.co.uk/content-masterclass/
We’re bringing Boot Camp to Marketing Week Live this summer. Come along to Olympia in London on 25th & 26th June 2014 to meet and hear from industry heavyweights and Marketing Academy Mentors, Scholars and Alumni http://www.marketingweeklive.co.uk/
If you’re looking for a new, kickass way to develop your creativity (that’s also free) check out Street Wisdom from David Pearl at the Pearl Group. The street is an amazing place to learn – if you know how to look – and David and team can show you how.
Congratulations to Marketing Academy Family Members;
Amanada McKenzie (Mentor) – Awarded OBE
Jenny Ashmore (Mentor) – Appointed President of the CIM
Paul Stobart (Mentor) – Appointed CEO of Tunstall Heathcare Group
Gary Booker (Fellow) – Appointed CMO Dixons Group
Craig McCoy (Judge) – Appointed Head of HR at The Crown Estate
Caroline Dundas (Alumni) – Appointed as Channel Marketing Lead UK & Eire at Jawbone
Ross Farquhar (Alumni) – Promoted to Partner at 101 London
Sarah Ellis and Helen Tupper (Alumni) –launching Amazing If and winning the Shell LiveWIRE Award
And finally…You can follow what we’re up to and get free tickets to our Merlin Lectures through social media on the links below.
Twitter – merlinthementor
LinkedIn – The Marketing Academy
Facebook – Become Merlins friend, or join The Marketing Academy Page
YouTube – The Marketing Academy
Blog – https://themarketingacademy.org/uk/blog/
Website – www.themarketingacademy.org.uk
