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The Marketing Academy reveals its Scholarship Programme ‘Class of 2017’

–  30 emerging marketing leaders have been selected for The Marketing Academy’s 2017 Scholarship Programme

– The free 9 month part time leadership programme for talented brand and agency marketers is entering its eighth year and is designed to prepare them for their journey to become senior industry leaders

– Headline sponsors Facebook, ITV,  Microsoft, and Marketing Week are joined this year by BT

After an intensely competitive selection process that included more than 350 nominees, 90 ‘pitches’, 60 face to face interviews and a selection panel of over 25 marketing and HR practitioners, The Marketing Academy has unveiled the 30 emerging leaders selected for the UK’s 8th Scholarship Programme.

This highly coveted free programme, sponsored in 2017 by Microsoft, ITV, Facebook and BT, is also supported by companies such as PHD, Google, Kantar Millward Brown, Eat Big Fish, Brand Learning and The Living Leader.

For their 2017 Scholarship The Marketing Academy has redefined the 4Ps of marketing creating 4 core learning modules. The Academy’s 4Ps are: Personal development – be an extraordinary human being; People development – be an inspirational leader; Professional development – be an exceptional marketer; and Purpose – be a change maker. Past Alumni of the programme describe it as ‘life changing’.

In addition to immersive ‘Boot Camps’ and Lectures the Scholars receive executive coaching and one-to-one mentoring sessions with the some of the biggest names in the industry. This year the line-up of 60 Mentors includes:

Keith Weed, CMO at Unilever, Tim Duffy, CEO at M & C Saatchi, Toby Jenner, Worldwide COO at Mediacom, Caroline Foster Kenny, CEO EMEA at IPG Mediabrands, Craig Inglis, Customer Director at John Lewis and Pete Duffy, Group Commercial Director at easyJet.

The 30 Scholars were revealed at The Marketing Academys annual Showcase event hosted at the British Film Institute on 9th May at London’s Southbank during which the Academy’s stella group of Mentors, Alumni, Fellows, Coaches and Sponsors also celebrated the graduation of the Class of 2016.

The Marketing Academy is proud to announce the 2017 Scholars are;

Adam Holmes Sliide Head of Brand Experience
Alex Kenny Fletchers Solicitors Marketing Director
Alice Ter Haar Deliveroo International Marketing Manager
Amber Kirby Boots UK Ltd Global Brand Director Skincare, Healthcare and Boots Brands
Andrew Brown Hasbro Brand Manager
Anna Covell AMV BBDO Board Account Director
Ben Donkor Microsoft Social Media Analyst
Brendan Dinen ITV Plc Marketing Manager
Caroline Gorrie Procter & Gamble Brand Manager Pampers, P&G Northern Europe
Charlotte Hamill Born Social Managing Director
Charlotte Langley L’Oréal UK & Ireland Senior Product Manager – Maybelline
Charlotte Nairne-Clark Aviva Senior Brand & Sponsorship Manager
Clare Beaumont-Adam Independents United (IU) Co-Owner
Emi Laughton-Knott BT Head of Acquisition Marketing
Georgina Altman VCCP Senior Strategic Planner
Hannah Debenham BTDT Global Strategic Curator
James Ashall Diageo PLC Director, Diageo Futures
Jessica Haigh Cedar Communications Business Director
Lottie Unwin Propercorn Head of Marketing
Louise Thompson Britvic Soft Drinks Ltd Strategic Marketing & Innovation Manager
Luke Gregory Facebook Digital Marketing Manager
Max Dickins Hoopla Business Founder
Nic Yeeles Peg Co Founder and CEO
Nick Miller Guardian Media Group Senior Marketing Manager
Ollie Humphreys Soundscape Founder & Managing Director
Sarah Walmsley British Airways Digital Content Manager
Seun Shobande McGarryBowen Account Director
Silke Wexoe Bow and Arrow Strategy Lead
Steve Marks adidas Director of Sports Marketing
Tash Walker The Mix Founder

To find out more information about The Marketing Academy and the new Scholars please

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The Scholarship – a 9 month, free, part time program for 30 of the UK’s fastest rising stars in Marketing, Advertising, Media and Communications.

The Fellowship – Equips CMOs and Marketing Directors with the tools, knowledge and insight to make the move onto Boards and into General Management / MD / CEO roles.

12 month full paid Marketing Apprenticeship for young adults who because of challenging backgrounds, lack qualifications or poor life choices are normally overlooked for this kind of work experience