Meet our Partners
As a voluntary non-profit organization, The Marketing Academy is incredibly lucky to be supported by some of the biggest brands in the US and beyond.
If you are interested in becoming a Premier Partner or wish to discuss ways to get involved at a corporate level please email victoria@themarketingacademy.org
Scholarship Premier Partners
These companies have provided the financial support which enables The Marketing Academy to deliver the US Program. In doing so they have demonstrated their dedication to promoting marketing excellence, passion for the development of exceptional marketing talent and philanthropic commitment to giving something back to the industry as a whole.
On behalf of the industry we’d like to thank the following brands and organizations.
Salesforce
Salesforce is the world’s #1 Customer Relationship Management (CRM) platform. It provides CRM software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.
Mars
Mars is a multinational manufacturer of confectionery, pet food, and other food products and a provider of animal care services, with US$40 billion in annual sales in 2021. It was ranked as the fourth-largest privately held company in the United States by Forbes. Headquartered in McLean, Virginia, the company is entirely owned by the Mars family.
Mars is known for the confectionery items, such as Mars bars, Milky Way bars, M&M’s, Skittles, Snickers, and Twix. It also produces non-confectionery snacks, such as Combos, and other foods, including Ben’s Original, and pasta sauce brand Dolmio, as well as pet foods, such as Pedigree, Whiskas, Nutro and Royal Canin brands.
Bazaarvoice
Thousands of the world’s leading brands and retailers trust Bazaarvoice technology, services, and expertise to drive revenue, extend reach, gain actionable insights, and create loyal advocates. Bazaarvoice’s extensive global retail, social, and search syndication network, product-passionate community, and enterprise-level technology provide the tools brands and retailers need to create smarter shopper experiences across the entire customer journey.
Founded in 2005, Bazaarvoice is headquartered in Austin, Texas, with offices in North America, Europe, and Australia.
Fellowship Premier Partners
Our Fellowship Program is developed in partnership with McKinsey & Company and sponsored by Salesforce.
Salesforce
Salesforce is the world’s #1 Customer Relationship Management (CRM) platform. It provides CRM software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.
Alumni Partners
Salesforce is the world’s #1 Customer Relationship Management (CRM) platform. It provides CRM software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.
Snap Inc. is a camera company.
Snap believes that reinventing the camera represents their greatest opportunity to improve the way people live and communicate.
The organization contributes to human progress by empowering people to express themselves, live in the moment, learn about the world and have fun together.
Community & Virtual Campus Partners
The Virtual Campus is sponsored by:
Pepsi Lipton is a joint venture between Unilever and PepsiCo to manufacture and sell ice tea branded products around the world. Two of our biggest brands, Lipton and Pure Leaf are worth over $1 billion in Retail Sales Value. As a company in its own right, the joint venture has its own board of directors. As a global organisation the variation in countries, bottlers and manufacturing sites makes this a very exciting place to work. We have 5 regional organisations operating across North America, ESSA (Europe and Sub-Saharan Africa), Latin America, AMEA (Africa, Middle East and Asia) and Greater China and we are constantly breaking new ground with launches into white markets. Whilst we have the backing and support of our two parent companies, our entrepreneurial set up gives us real autonomy. Our roles are broad, our responsibilities big and our experiences even bigger. We have high visibility and great exposure – to senior leadership and to talented colleagues all over the world. And it means that we can get involved in the end-to-end business and make a big impact.
Salesforce is the world’s #1 Customer Relationship Management (CRM) platform. It provides CRM software and applications focused on sales, customer service, marketing automation, e-commerce, analytics, and application development.
Zapnito is the SaaS platform that helps brands deliver expertise on-demand and build sustainable communities. The platform helps knowledge-sharing industries, event organizers, healthcare organizations and more to connect with their audiences, drive revenue and reach business goals.
Faculty Learning Partners
These fabulous organizations contribute to the coaching and leadership development of our programs.
Thomas Barta
Thomas Barta is the world’s premier expert, author, and keynote speaker on marketing leadership.
Thomas is a former partner of McKinsey. His pioneering research brings a fresh perspective to the customer organization: leadership – including the world’s largest study, with over 68,000 assessments – on what makes for an impactful marketing officer.
Thomas has consulted and marketed for over 20 years, in 14 industries, in 45 countries. His clients include many of the world’s most prominent companies, including over two dozen from the Fortune 500.
He is the author of the leadership book The 12 Powers of a Marketing Leader (with Patrick Barwise, McGraw-Hill). He writes for numerous publications from Forbes to Marketing Week.
After a fast-track marketing career at Kimberly-Clark (Kleenex), where he led the growth of large international brands, Thomas joined McKinsey to help CEOs deliver profitable growth in a bigger way. He later became the client strategy advisor to McKinsey’s global board of directors. As a dean of the firm’s highest-rated internal program, Thomas trained over a thousand McKinsey leaders on driving change without authority.
For the CMO Fellowship (a McKinsey and Marketing Academy program to prepare CMOs for a CEO role), Thomas serves as its long-standing leadership dean. For a select group of global CMOs, Thomas serves as their personal advisor.
Thomas holds an MBA from London Business School and a Master’s in Clinical Organizational Psychology from INSEAD Business School (France and Singapore).
Wisdom8
Wisdom8 is a boutique, international coaching firm that works with CEOs, Executive Boards, and emerging C-Suite leaders, to accelerate executive performance and work towards greater business results.
Wisdom8, led by CEO, Katherine Tulpa, has been running the Coaching Faculty for both our Scholars and Fellows Programs in the UK and EMEA for over 9 years, and recently for the Fellowship Program in the US.
The Living Leader
The Living Leader’s Personal Leadership Program provides a powerful springboard for generating the understanding and co-operation required for success as well as exploring abilities and expanding horizons and explains the fundamental elements of creating an environment where individuals can think clearly, deeply and creatively.
The Living Leader is headed by Penny Ferguson, and provides Personal Leadership Development. The organization is committed to creating permanent positive change that impacts each individual they touch. Their philosophy is based on the belief that it is not important to simply be an outstanding leader, but about how many leaders they can develop and their goal is to pass this on to delegates attending their courses.
Over 35,000 delegates from across the globe have experienced their programs, which are renowned for the fast and dramatic results that they achieve, both for the organization and for the individual.
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Academy People
Featured Coach
Jennifer K. Pasiakos
Jennifer is an executive coach and marketing consultant with over 25 years of experience in developing high-functioning teams, inspiring emerging leaders and championing entrepreneurs. Having…
