The Fellowship

The Marketing Academy International C-Suite Fellowship Program developed in partnership with McKinsey & Company, is a powerful, merit based, part-time program giving a select group of exceptional CMOs & marketing leaders at the top of the marketing career ladder a unique opportunity to further develop the critical capabilities required to ascend to CEO & wider Board level roles.

Established in 2013 we run 2 programs per year; One in Europe & USA and the other in APAC.

Alumni of the program have come from top global B2B & B2C brands and have said the program has been instrumental for their career progression into board roles. 

To view our Global Fellowship Alumni click here.

Great CEOs and board directors need the ability to influence, engage and take risks. They should also have a deep understanding of the commercial drivers of their business, intellectual breadth, a well-honed ability to spot the right opportunities and an unfailing ability to understand what their customers want.

Designed to provide CMOs with access to board-level thinking and development in all elements of Board stewardship, this program ensures that marketing leaders accelerate their knowledge and experience to take on a future CEO or board role.

“The Marketing Academy Fellowship has been way more than I expected it to be and one of the best learning experiences of my life”  Fellowship Alumni

Fellowships will be awarded to a maximum of 25 CMOs and high achieving marketing leaders who will benefit from:

• A comprehensive knowledge curriculum developed and delivered by McKinsey & Company partners and functional experts, delivered during three Residential events with masterclasses covering the full CEO, leadership and board stewardship spectrum
• Three ‘Residential’ events with knowledge topics covering the full CEO spectrum including a series of masterclasses covering all elements of board stewardship, designed and delivered by leading experts;
  
  • Residential #1 UK – Feb 2026 (4 days) 
  • Residential #2 Europe* – June 2026 (3 days)
  • Residential #3 USA* – September 2026 (3 days) 
    *Exact dates & location TBA
    
    
• Immersive CMO to CEO leadership journey program developed and led by Global CMO Leadership Expert Thomas Barta together with The Marketing Academy and McKinsey experts
• Board-level executive coaching with individual one-to-one sessions from a professional executive coach provided by Wisdom8
  
• One-to-one mentoring sessions with high profile board chairs, non-executives, CEOs, CFOs, board members and influencers
• Peer-to-peer learning and development with an exclusive peer group from global business in diverse market sectors
• 12-months access for you and your team to The Marketing Academy Global Virtual Campus. The curriculum consists of a minimum of 18 curated lectures and masterclass via a dedicated online platform.