Nominations for the US 2024 Scholarship Program are open  – NOMINATE NOW

Applications for The US 2024 Fellowship Program are open  – APPLY NOW

The Scholarship

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“The Marketing Academy Scholarship is literally life changing” Scholar Alumni

The Marketing Academy US is sponsored by:

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About The Program

There are many development programs which will teach you how to be a better marketer and many more that can tell you how to become a better leader. We deliver the only program that will also show you why.

Our FREE scholarship program focuses on our 4P’s development modules. These are core modules through which we empower our Scholars to be the best they can be:

Personal Development:  Be an extraordinary human

People Development:  Be an inspirational leader

Professional Development: Be an exceptional marketer

Purpose:  Be a change maker

A free, highly selective, 15 day learning program based in and around New York, delivered between October 2023 and June 2024 for 30 carefully selected scholars. Packed full of money can’t buy experiences and best in class content this unique development program has been designed to include a powerful combination of mentoring, coaching and lectures delivered by some of the top CEOs, CMOs and business leaders from the US and the rest of the world. Between April and October the Scholars will experience:

One to One Mentoring

Each Scholar meets with up to 8 of the US’ most experienced and inspirational marketing leaders. We have a team of over 65 leading CEOs, CMOs & Directors from Marketing, Media & Advertising who each have committed their time to the Marketing Academy as ‘Mentor.’

Executive Coaching

Input from one of a team of professional Executive Coaches over the duration of the program. The coaching element of the program provides the Scholars with a critical sounding board, plus challenges and facilitates their thinking and development.

Residential Boot Camps – In and around New York

3 fully immersive ‘Boot Camps’ in New York state, where delegates share learning, insight and experiences. In addition to a full induction, inspiration speakers, workshops and learning sessions, the delegates undergo an intense leadership development program. The 2024 dates are:

Friday October 18th – Monday October 21st 2024 – 4 full days (New York)

Monday January 27th and Tuesday January 28th 2025 – 2 full days (California)

Virtual Day – Thursday March 27th 2025 – 1 full day

Monday June 9th & Tuesday June 10th – 2 full days (New York)

Attendance at the residential boot camps is mandatory* for all  scholars 

Access to TMA Global Virtual Campus

A supplementary online curriculum of workshops, lectures and keynote sessions attended by TMA Alumni. Scholars are able to invite colleagues to these exclusive events.

For a full copy of The Marketing Academy US 2024 Scholarship Guide, please click here

Nominations for 2024 are open, click here to nominate

The desired criteria…

Want to be nominated or have someone in mind for the US  Scholarship Program? Here’s a guide to the desired criteria…

  • Ideally between 8 and 18 years in a marketing or agency role*
  • Currently in a leadership role
  • Highly ambitious to further your career in marketing leadership; aspiring to C-Suite or board roles
  • Demonstrates commitment to career with evidence of results and achievements
  • Evidence of commitment to broadening horizons, such as an interest in charitable, social, cultural, creative, travel or sporting endeavours
  • High emotional intelligence & natural drive to succeed
  • Employed on a permanent (not freelance) basis in the US at a company for a minimum of 6 months
  • No known risk of termination or resignation for the duration of the program
  • Be a US citizen (or have permanent residency in the US)

*Please note: We have Scholarships available for individuals who do not have a ‘classic’ marketing background. Those who have demonstrated exceptional potential as natural marketers or who have shown outstanding entrepreneurial ability or exceptional achievement in the face of adversity will be considered.

We support diversity, inclusion and equality in every context and firmly believe that everyone, irrespective of race, ethnicity, sexuality, gender or religion, should have the same opportunity to fast track their careers and learning via our programs.

How to get on the Program

The program is free but highly selective so firstly we ask senior business leaders working within Marketing, Media and Advertising to nominate the best of their emerging leaders for a place on the program. All ‘nominees’ then receive an ‘Invitation to Apply’ which includes essential information about the process.

Applicants are selected via a 3 stage application process, which involves:

Stage One – Application
Submitting a 3 part application including:

  • Resume
  • Employers endorsement form
  • 2 minute ‘Showcase Me’ – a digital piece demonstrating why they should be selected

Deadline for applications is Friday June 28th, 5pm PT

Stage Two – The Pitch

Following Stage 1, successful applicants will be invited to make a 10 minute ‘pitch’ followed by 15 minute Q&A.  The pitch meetings will be virtual

Pitch Interviews will take place Monday August 5th – Friday August 16th, 2024

Stage Three – The Panel

In the final stage all successful applications will be invited to a virtual interview with a selection panel of Marketing and HR Professionals.

Panel Interviews will take place Thursday September 12th – Friday September 20th, 2024

Final Decisions will be made w/c September 30th, 2024

Academy People

Featured Scholar

Featured Coach

Shari Donnenfield

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Featured Mentor