Applications are now open for the US 2021 Fellowship, a 7-month mentoring, coaching and learning program, geared to developing today’s Chief Marketing Officers into tomorrow’s CEOs. The coveted CMO Fellowship Program has run across Europe for seven years and 2021 will be the second year in the United States. The program is free of charge for Fellows, though it is highly selective and requires a time commitment of around 12 days between April and October 2021.
Developed in partnership with McKinsey & Company and also sponsored by Salesforce, Facebook and MullenLowe Group. The Fellowship is designed to provide CMOs and high achieving marketing leaders with access to board-level thinking and development in all elements of Leadership & Board stewardship. The program also ensures that marketing & commercial leaders accelerate their knowledge and experience to take on a future CEO or board role.
The program is run by non-profit organisation The Marketing Academy, and Fellowship places will be awarded to a maximum of 20 CMO’s and high achieving marketing leaders who will benefit from a comprehensive knowledge curriculum developed and delivered by McKinsey & Company partners and functional experts. Delivered during three events (two residential and one virtual) the program includes masterclasses covering the full CEO, leadership and board stewardship spectrum, immersive CMO to CEO leadership journey programme led by global CMO leadership expert Thomas Barta, executive coaching with individual one-to-one sessions from a professional executive coach provided by Wisdom 8, mentoring sessions with high profile board Directors and peer-to-peer learning with an exclusive peer group.
There are over 100 Global Alumni of this elite programme including: Dara Treseder, SVP & Head of Global Marketing & Comms at Peloton Interactive, Whit Alexander, EVP, Chief Strategy Officer at Best Buy, Cristina Diezhandino, Global CMO, Diageo, David Doctorow, CEO, Move Inc, Debora Koyama, Global Growth Operation Officer, Unilever and Adolfo Villagomez, SVP Online & CMO, Home Depot.
US 2020 Fellow Robert Chatwani, CMO, Atlassian says “”Imagine the most powerful marketing development program you could ever experience. Imagine envisioning an inspiring future, defined by your personal purpose. Imagine building incredible personal and professional relationships. Now imagine that all at once – that’s The Marketing Academy!“
Brian Gregg, Senior Partner, McKinsey & Company said ‘We are thrilled to partner with The Marketing Academy to provide this tremendously exciting and successful program again this year – and especially during this critical time where marketing and growth leadership is needed to navigate business uncertainty. We are proud to be a co-sponsor and primary content provider of this program, aimed at expanding the leadership skills and management capabilities of senior marketing/growth leaders at the most preeminent institutions. The Marketing Academy Fellowship brings together a truly remarkable capability-building recipe: distinctive content from McKinsey & Company, mentorship from industry veterans, and continuous career path coaching to equip today’s top marketers to be tomorrow’s CEOs’
The 2021 Marketing Academy Fellowship commences in April 2021. To find out more and download an application pack visit https://themarketingacademy.org/us/the-fellowship/ The deadline for applications is December 15, 2020.