From the outset of her career Kate has been interested in how people relate and communicate. This passion led her to complete a BA in Communications, majoring in Media Arts and Production at the University of Technology, in Sydney
Seeing the obvious opportunities to take advantage of the fast pace in the white-water of digital, in 2007 she transitioned her career from traditional media into new digital frontiers. First by joining start-up company Ryarc Media Systems to develop and deliver their first marketing strategy, then being invited to join start-up Bruce Clay Australia as their first employee.
After driving incredible 50% YoY growth for 5 years, in 2013 Resolution Media purchased marketing business Bruce Clay and Kate joined the Omnicom Media Group. Kate has been widely recognised for her work in marketing and in 2015 she won the acclaimed B&T 30 Under 30 Grand Prix award for young marketers, also taking home the Digital Award that same year.
Now as General Manager she is now responsible for Brisbane and Sydney client delivery, related personnel, covering the digital strategy, search optimisation, programmatic, performance, data, analytics, social, community management and an end to end content solution. Her clients include household names such as McDonalds, ANZ, Kimberly-Clark, Volkswagen Group, Unilever, Woolworths, Electrolux and many more.
As one of the national leaders for a +170 person digital first business, Kate is doing what she loves which is working with people in the ever evolving digital marketing space.