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The Marketing Academy expands its global board appointing Syl Saller and Dr Mark Ritson

The Marketing Academy today announced the appointment of leading industry figures to its Board of Directors. Syl Saller CBE, Global CMO of Diageo and Dr Mark Ritson, Founder of the Mini Marketing MBA both join the Academy with immediate effect to support their ambitious plans for expansion and growth throughout 2020 and beyond.

Sherilyn Shackell Founder and Global CEO of The Marketing Academy, explained: “2019 was a big year for the Academy with the launch of The Scholarship and CMO Fellowship programs in the USA and expanding our Board is a key pillar in increasing our impact globally. I’ve known Syl and Mark for many years and have immense respect for them both. I have no doubt they will add tremendous value to the Academy and our community around the world”.  

The Marketing Academy, which marks its 10th anniversary this year, runs highly selective development programs for talent within Marketing, Media and Advertising and has over 600 Alumni of its coveted program all of which are delivered free of charge. Sponsored by global brands such as Facebook, Salesforce, Accenture, KFC and Mars the Academy currently operates in UK, Australia and the US.

Syl Saller said: “The Marketing Academy plays an incredibly important role in developing the next generation of marketing leaders in The Scholarship Program and exceptional senior leaders in The Fellowship programme.  I have been a huge admirer of their work for many years and am proud to be a member of their coaching faculty. The Academy’s approach to professional and personal development has been described as truly life changing for the people who make it through a highly selective process. The Marketing Academy team do genuinely inspirational work and I am thrilled to support them by joining the Board.”

Mark Ritson added: “I’ve been speaking at and supporting The Marketing Academy from its inception ten years ago. I have been continually impressed with both the quality of the programs the Academy offers and the quality and high potential of the marketers their programs attract. So, I am delighted to join the Board along with Syl and the rest of the directors. Marketers need mentorship and life-long development more than ever and I can think of no better organisation than The Marketing Academy to provide this for them.”

The non-profit organisation is chaired globally by former Cannes Lions Chair Terry Savage and the current board includes Phil Rumbol Partner at MullenLowe Group, Steve Back Group CFO at MRH and Sally Cowdry Chief Customer Officer at Travelopia.


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The Scholarship – a 9 month, free, part time program for 30 of the UK’s fastest rising stars in Marketing, Advertising, Media and Communications.

The Fellowship – Equips CMOs and Marketing Directors with the tools, knowledge and insight to make the move onto Boards and into General Management / MD / CEO roles.

12 month full paid Marketing Apprenticeship for young adults who because of challenging backgrounds, lack qualifications or poor life choices are normally overlooked for this kind of work experience